Digital marketing
Be found. On Google, and in AI answers.
Your customers don’t just search anymore. They ask ChatGPT, Perplexity, and Claude. We optimize for both worlds: classic SEO for search engines, GEO for AI engines, and paid campaigns for when you need results this month.
Digital marketing covers everything that brings qualified visitors to your site: search engine optimization (SEO), generative engine optimization (GEO, which gets you cited in AI answers), paid advertising, and the analytics that tell you what’s working.
What we run
Four ways we fill your pipeline.
SEO
Technical audits, on-page optimization, and content that targets what your buyers actually search for. Built on honest timelines: SEO compounds, it doesn’t spike.
AI search optimization (GEO)
AI assistants now answer buying questions directly. We structure your content, data, and markup so engines like ChatGPT and Perplexity cite you as the answer.
Paid advertising
Google and Meta campaigns with tight targeting and ruthless budget discipline. Every euro is tracked to a lead, not a vanity metric.
Analytics & reporting
Dashboards and monthly reports in plain language. You’ll always know what we did, what it cost, and what it brought in.
The Obster edge
Marketing and development, one team.
Most SEO recommendations die in a backlog because the marketing agency and the dev agency don’t talk. Here, the person who finds the technical SEO issue sits next to the person who fixes it, usually in the same week.
Questions
Digital marketing FAQs
How long until SEO shows results?
Honestly: expect meaningful movement in 3 to 6 months, with compounding gains after that. Anyone promising page one in 30 days is selling you something other than SEO. For faster results, we pair SEO with paid campaigns.
What is AI search optimization (GEO)?
Generative engine optimization is the practice of making your content easy for AI engines like ChatGPT, Claude, Perplexity, and Gemini to find, understand, and cite. It involves clear definitions, structured data, FAQ content, and authority signals, so when someone asks an AI for a recommendation, you’re the answer.
What ad budget do I need?
We work with budgets of all sizes, but we’ll tell you honestly if a budget is too small to produce data worth acting on. After a short call we recommend a starting budget based on your market and goals. You set the ceiling, and we never spend past it.
How do you report results?
A live dashboard you can check anytime, plus a monthly summary in plain language: what we did, what changed, and what we’re doing next. No 40-page PDFs of screenshots.
Do I need a new website before starting marketing?
Not necessarily. We start with an audit; if your site can convert the traffic, we send traffic. If it can’t, we’ll show you exactly why and fix what matters first. Sending paid traffic to a broken site burns money.
Got a project in mind?
Tell us about it. You'll get a straight answer, a fixed quote, and a realistic timeline. No sales theatre.